Analysing social media activity

Layer timelines, influencers, and geography for a 360° view of narratives.

8 min read
Intermediate
Overview

Social media analysis is essential for understanding online narratives, tracking disinformation campaigns, and investigating digital footprints. Modern OSINT requires the ability to collect, analyze, and visualize social media data across multiple platforms.

This tutorial covers techniques for timeline analysis, identifying influence networks, geographic tracking, and understanding how information spreads across social networks.

You'll learn to use various tools to monitor social media activity, archive content before it's deleted, and build comprehensive profiles of online actors.

Tools You'll Need

Social Bearing

Social Media Investigation

Analyze Twitter profiles, timelines, and connections

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IntelTechniques Search Tools

Social Media Investigation

Comprehensive social media search and analysis toolkit

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Maltego

Data Visualisation

Visualize relationships and connections between entities

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GeoSocial Footprint

Geolocation

Map and analyze geotagged social media posts

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TweetDeck

Social Media Investigation

Monitor multiple Twitter feeds and searches simultaneously

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Step-by-Step Guide
  1. 1

    Define your investigation scope and target accounts or hashtags

  2. 2

    Set up monitoring tools (TweetDeck, RSS feeds) for real-time tracking

  3. 3

    Archive relevant posts and profiles before they can be deleted

  4. 4

    Extract metadata from posts (timestamps, locations, device information)

  5. 5

    Build a timeline of activity patterns and posting behavior

  6. 6

    Map connections between accounts and identify influence networks

  7. 7

    Analyze content spread and engagement patterns

  8. 8

    Visualize findings using network graphs and timeline tools

Tips & Best Practices
  • Always archive content immediately - social media posts can be deleted quickly

  • Use advanced search operators specific to each platform

  • Check multiple platforms - users often reuse usernames across services

  • Look for patterns in posting times to identify time zones

  • Analyze engagement metrics to understand influence and reach

  • Use reverse image search on profile pictures to find other accounts

  • Monitor for deleted or edited content using archive services

  • Build a systematic workflow to avoid missing critical information

Community Tips & Insights

Share your own tips or learn from the community's experience

Share Your Tip

OSINTExpert9/25/2025

I've found that combining multiple reverse image search engines in parallel significantly improves results. Don't rely on just one!

CyberSleuth9/28/2025

Always document your methodology step-by-step. This helps with reproducibility and explaining your findings to others.